Saturday, March 15, 2008

How to spot a "TV shop" pointless fat loss product

How to spot a "TV shop" pointless fat loss product
In a quiet moment in "The Gym" the other day I found myself
mesmerized by one of the TV shop programs on the monitors.
It was all in German so I understood not a single word of
it, yet I got thoroughly hooked on the pictures!

What was I watching!!!

Hell, as a fairly cynical viewer of adverts I was surprised
about how easily drawn in I was, which made me wonder how
many people get hooked in to those "fitness" products that
promise so much but rarely deliver.

Don't get me wrong I have actually seen some genuinely good
products advertised... ...so how can you spot a pointless
gadget that will gether dust under your bed, from a
practical tool that can help?

1. If it promises to help you lose weight by simply sitting
in your sofa, vibrating your flab away, OR, giving you 60
electric shocks a minute, make sure your remote is close to
hand to zap the TV instead!

2. If the promise is to burn fat from ONLY your butt, hips
and thighs, please avoid this obvious spot reducing LIE!
You know that it is impossible to just lose fat from your
abs by just doing ab exercises? If it did work we'd have
guys and girls walking round with a perfect six pack and a
fat butt!

3. Take a close look at the before and after photos, the
colours and lighting used on the photos is designed to
trick the eye. The informercial business has got really
clever with this now, most of the before and after photos
are actually taken on the same day. It is relatively easy
to blow out your stomach, round your shoulders forward and
puff your cheeks out to make yourself look fat. Then simply
stand up tall with good posture and suck in your stomach
for a remarkably different look. Add in to this the
lighting, some clever makup and you'll get yourself a super
model in 5 minutes!

4. Take a note of all the small print at the bottom of the
screen, relating to results only possible with a strict
calorie controlled diet! Yup, the machine is not gonna do
it all for you! You can't out train a bad diet!

5. If it focusses on just one movement, normally flexion
(bending) of the torso to "work" your abs, lock away your
credit card. You do know that focussing all your training
on this tiny strip of muscle is wasting your time and
likely to cause imbalances in your body and higher risks of
back injuries!

Yep, I got sucked in by the bronzed bodies and ripped abs.
But taking a step back we all know that these things rarely
work. However, good honest hard workouts and sensible
eating habits are the obvious solution that we already know.


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Tim Goodwin is a Luxembourg Personal Trainer specializing
in helping busy people get success with their sports
interests, as well as ridding them of fat. Start your fat
loss program today and visit
http://www.getfit.lu/success.html to get a free 18 page
report "How to lose weight even when you are really busy"
containing a full 4 week program which you can start today!
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